Written by Outside Author on July 17, 2010 – 6:07 am
People who blog full-time will tell you that it is not always easy work. Producing quality content takes research, time, and creativity. Even famous writers such as Tom Clancy probably do not write every day. Bloggers often do. You may have found a way monetize your blog; or perhaps not. Either way, if you do wish to start making money, you can sell, or “flip” your blog, and still have some creative input into it – all while getting some (or all) of the things about blogging that you’re not crazy about, like marketing and planning off your hands
Blogs usually sell for in the ballpark of 1-2 years worth of what the blog would gross. In other words, you can make money from your blog during this time without as much work – or throwing your years of hard work down the tubes. Most often, the new blog purchaser does not want to alter your core concept – although due to different interpretations variations on your theme]. However, the heart of your blog will {likely|normally|usually|almost always} remain intact. But what happens if you miss blogging? Well, investors will often jump at the chance to have you continue (while sharing the increased revenues!) In fact, they are usually hoping that you WILL stay, simply because they don’t want to try out new writers, be faced with buying articles (which lowers their bottom line, or least of all, (the horrors!) – write it on their own.
And think about this: don’t you get tired of the non-creative tasks, like marketing?. Instead of endlessly trying to find ways to advertise without breaking the bank, it may pay off in the long run to look for a buyer/investor who is willing to ”play ball” monetarily and take over these tasks.
To maximize your income, it may be in your best interest to prepare your blog for sale (use the exit strategy!) Potential buyers often scout for blogs that are made up of long posts with many keywords, and still provide value to a niche. If your blog fills a rare niche, so much the better. Knowledge of what types of social networking and promotion works best with your blog can ramp up the sales price – as well as any product-driven monetizing. If you are currently acquiring revenue from selling any type of subscription, sales negotiation is clearly in your favor.
If you want to sell immediately, don’t stress yourself out about the remodeling. There are plenty of buyers in the game willing to look at a fixer-upper if the price is right. Most importantly, do your research. Find out the going rate for blogs in your niche. Be quick to respond to potential investors and make your self highly available via email or social network sites such as Twitter. Ask questions and give lots of statistics. Tell your investor what you dreamed of doing but didn’t have time to do – ideas to improve the site and drive traffic will help them to decide on moving forward.
In conclusion, the easiest way to start making money from your blog fast is to let an investor(who has the deep pockets and business acumen) take over any tasks you’d rather not spend your time on – such as web design, advertising, and marketing.
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